Matea Petrina, Regional Manager of mySea: Our vision is to simplify boating as much as possible

The online berth booking platform and nautical guide mySea has become a true phenomenon growing by 50 % yearly to over 170,000 users.  We invited Matea Petrina, their regional manager to help us understand their success.

CYR: Mrs. Petrina, mySea has become a runaway success in the boating community. Can you give us a brief overview of the platform?

Matea: mySea is the leading berth booking platform in the Adriatic, covering approximately 95% of all privately operated berths. Our platform is completely free of charge and available on iOS and Android, as well as on the web. Besides berth booking, mySea offers a comprehensive digital cruising guide with detailed information about nautical points of interest, user comments, reviews, and tons of pictures.

CYR: Can you tell us more about the geographical scope of mySea operations?

Matea: mySea operates in Croatia, Germany, Greece, Italy, Montenegro, and Slovenia. We are connected to nearly all charter companies in Croatia and leading fleet operators in Italy and Montenegro. Each charter yacht has an individual mySea yachtcode, making setup easy and facilitating marina network promotions, like the 20% discount for yachts with yearly contracts in ACI marinas.

CYR: Booking berths online seems to be a growing trend. What advantages does this offer to boaters?

Matea: Booking berths online through mySea offers numerous benefits. It's no longer just for the tech-savvy; it has become mainstream because of its convenience. Boaters can effortlessly search, find, compare, and book berths with the best price guarantee in just a few clicks. This ensures a more relaxed and stress-free sailing experience. Additionally, they can reserve buoy fields and restaurant jetties, all from the comfort of their home. When they arrive at their destination, everything is prearranged, allowing them to enjoy their time with friends and family without any hassle.

CYR: You've mentioned some new features and improvements in 2024. Could you elaborate on them?

Matea: Yes, we’re very excited about this. Starting summer 2024, boaters will be able to check-in completely online. They can pay via mySea, submit all relevant boat documents to marinas in advance, and avoid queuing at reception during check-out. This feature significantly reduces administrative tasks and enhances the overall boating experience.

CYR: How do marinas benefit from using mySea?

Matea: Marinas benefit greatly from our extensive community of over 170 000 boaters. mySea offers instant bookings, bookings on availability request or price and availability on request. From 2024, mySea also offers possibility for marinas to promote long-term berths such as yearly berth, seasonal berth, winter berth, dry berth and so on. Marinas have full control over their berth plans, ensuring they fill their spaces efficiently while offering premium services. They also receive all necessary boat and client data in advance, which simplifies their operations.

CYR: mySea also offers ticket sales for National and Nature parks. Can you explain how this works and its benefits?

Matea: Boaters can buy tickets for Croatian Nature and National parks like Kornati, Telascica, Mljet, and Lastovo directly through our app. Tickets are sent via email and available in the app. Park rangers receive all relevant boat data through an API, allowing them to verify tickets without approaching the boats, which enhances efficiency. Additionally, purchasing tickets through mySea can save boaters money, as buying them on-site typically costs double.

CYR: That’s very user-friendly. How does mySea ensure secure payments and data protection?

Matea: Security is of absolute importance for us. mySea offers secure online payment options, including all major credit cards, Google Pay, Apple Pay, and PayPal. We use a tokenization procedure to store payment data securely, ensuring users don't have to re-enter it every time they are making a booking. We also comply with the European Data Protection Regulation (GDPR) to protect our users' data.

CYR: Finally, what is the ultimate vision of mySea?

Matea: Our vision is to simplify boating as much as possible. We aim to reduce administrative and paperwork burdens, allowing boaters to enjoy more quality time with their family and friends. By continuously improving and adding new features, we strive to make every boating trip smoother and more enjoyable.

Further info:

mySea – a service of Euminia GmbH

www.my-sea.com

info@my-sea.com